When I first visited my clients’ home at 2217 NE Ainsworth I knew it was a special home. Adorable from the inside and even better on the inside, with a well-appointed floor plan, lots of light, original details mixed with modern updates and an awesome yard with a grassy area, a wood deck and a jacuzzi. Add to that a fantastic location right across the street from Alberta Park and I had a feeling this one would strike an emotional chord with buyers.
After my clients had moved out my wife Nicole and I got busy with staging the home and getting it ready for market. We watered and mowed the lawn, trimmed the bushes, and cleaned.
After lots of work the home was ready to come on the market. The weather forecast promised sunshine on the weekend we were to come on the market so we geared our marketing campaign towards doing some killer open houses.
The open houses were advertised in print, social media, online, through email and personal invitations, and since NE Ainsworth is a fairly large street, we even had custom open house riders added to the sign.
On the day of our first open house we were ready! Our daughters welcomed guests with some organic lemonade and property brochures. I was inside the home, offering catered food and giving a tour, and Nicole was in the rear yard answering questions.
The end result was even better than expected. We received 8 offers and closed escrow $54,700 over our asking price – shattering the record for a 2 bedroom, 1 bedroom, <1,500 sq. ft. home north of Jarrett Street!
Clearly, who you work with matters.